Acronym list

Marketing Acronyms

Marketing acronyms cover advertising, campaigns, customer metrics, digital channels and performance measurement.

15 published entries are currently available in this collection.

B2B
Business to BusinessMarketing meaning
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B2C
Business to ConsumerMarketing meaning
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CAC
Customer Acquisition CostMarketing meaning
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CMS
Content Management SystemMarketing meaning
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CPC
Cost Per ClickMarketing meaning
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CPM
Cost Per MilleMarketing meaning
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CRM
Customer Relationship ManagementMarketing meaning
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CTA
Call to ActionMarketing meaning
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CTR
Click Through RateMarketing meaning
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KPI
Key Performance IndicatorMarketing meaning
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LTV
Lifetime ValueMarketing meaning
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PPC
Pay Per ClickMarketing meaning
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ROI
Return on InvestmentMarketing meaning
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SEO
Search Engine OptimizationMarketing meaning
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SERP
Search Engine Results PageMarketing meaning
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About Marketing acronyms

Marketing acronyms cover advertising, campaigns, customer metrics, digital channels and performance measurement. Individual entries link to dedicated pages where additional meanings can be added without mixing unrelated definitions into the category list.

How to use this Marketing acronym list

Select an abbreviation to see its main full form and contextual information. If a term does not appear here, browse the complete A–Z list or use the acronym finder.

Can the same acronym have several meanings?

Yes. The same letters can represent unrelated phrases. Always consider the subject, industry and surrounding sentence before choosing a definition.

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